iSolarex

Solar road markers

Roles

Branding, UI/UX Design, WordPress Development

Release

2019

The Story

The iSolarex markers are specially designed for marking pedestrian crossings, roundabouts, traffic islands, etc. The products are made of active lighting LED light sources and work fully autonomous over several years. The client needed some visual branding adjustments before we started developing the website. The final result was an improved color palette and a minimalist website designed for easy navigation and information presentation.

Color Palette

The colors were inspired by the sunlight and the earth which make a great contrasting palette that adds in a few analogous colors to complete the whole experience.
#fcc122
#555354
#fce5a7
#ffffff

Typography

Typeface

Work Sans & Quicksand

Mockups

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